Mbacké Babou · Paris 12:00
Mbacké Babou

Mbacké BabouHEC Paris MBA · Class of 2028

An engineer turned business operator, moving into strategy.

Making complex systems work for the people who use them.

48°45′ NJouy-en-Josas, France2°10′ E

I spent five years inside large organisations, first writing the software, then keeping enterprise clients running on it. The part I was best at was never the code. It was getting people to agree on what mattered first. That is the work I came to HEC to do at strategy level.

3,600+Branch directors using a dashboard I built
€2MAnnual revenue in my client portfolio
1,000+Guests at an event I directed
300Members on an app I built
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Thoughts

Opinions on business, tested against what I've seen up close.

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[005] · latest first

Journal

What sixteen months at HEC are teaching me, written as it happens.

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Field Notes

Short findings on the industries I've worked in or studied, and why they matter.

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Systems, people, decisions: the machinery of how I work.

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Procurement SaaS

The upgrade is the riskiest moment with a client.

Renewals are won or lost in support, not in sales.

Read↗
Formula 1

Coming soon

In progress
Gulf consulting

Coming soon

In progress
Banking IT

Coming soon

In progress
[2021 – 2026]

Work

Five years building and running software for large organisations, before moving into strategy.

DakarParisLondonMiddle East
  1. DakarRoots
  2. ParisSince 2015
  3. NextParis · Middle East · London
  • Managed technical relationships with 4 enterprise clients worth €2M in annual revenue, keeping client satisfaction at 95%.
  • Unblocked the team's most complex client upgrade by resolving 34 blocking issues.
  • Coordinated teams in France and India on client incidents, meeting 100% of agreed service targets.
  • Cut the team's high-severity incidents by 50% by prioritising escalations and spotting recurring patterns.
  • Replaced legacy reporting with a self-service dashboard used by 3,600+ branch directors, cutting load time by 80%.
  • Relaunched a regulatory reporting project stalled for 2 years, shipping its first live release in 6 months.
  • Delivered 9 releases in 3 years without missing a deadline, agreeing priorities with business owners.
  • Mentored 2 junior developers and set the team's quality standards.
  • Event Director for a community association's annual gathering: 1,000+ guests, €95K budget, 100+ volunteers.
  • Built a member directory and task app with SQL and AI tools, adopted by 300 members.
  • Taught an 8-week hands-on Photoshop course to 3 cohorts of 5–10 learners.
  • MBA, HEC Paris (2026 – 2027). Foundation Excellence Scholarship, Leadership Fellows, Academic Representative, football captain.
  • MSc Intelligent Systems Engineering, Sorbonne University (2015 – 2020). Internship building a real-time robotic control interface.
Skills & languages
  • French · native
  • Wolof · native
  • English · C1
  • Arabic · learning
  • SQL
  • Python
  • Excel
  • AI-assisted coding
  • McKinsey Forward
  • Project management · CELSA
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About

The person behind the bullet points.

Mbacké at the HEC Paris MBA welcome event Mbacké receiving the HEC Paris Excellence Scholarship certificate
Welcome week · HEC Paris MBA01 / 02

Who I am

Growing up in Senegal, engineering felt like the most exciting way to build things that matter, so I became one. I studied intelligent systems in Paris, built applications for a bank, then managed a €2M+ portfolio of international enterprise clients in B2B SaaS. Working with people from very different backgrounds, I realised I wanted more than to build one feature. I wanted to understand how decisions get made and how companies create value. That's what brought me to HEC Paris.

Mbacké celebrating in a kart on track Mbacké with a horse at the stables The HEC MBA football team on the pitch
Karting01 / 05

What I'm into

Seven years behind the camera at weddings and events, and teaching Photoshop on the side. Formula 1 for the strategy calls, karting for the speed, and two years of horse riding. Captain of the HEC MBA football team. Currently learning Arabic.

Mbacké in conversation at a networking evening
In conversation01 / 01

Who I follow